Home Google Adwords How to step up Google Site Tag (Remarketing Tag) in New Google Adwords Interface?

How to step up Google Site Tag (Remarketing Tag) in New Google Adwords Interface?

by admin
Google Adwords

This article will explains, how to set up your Google site Tags also called Remarketing in new Google Adwords Interface.

Instructions

  • Sign in to AdWords
  • After sign in, click Read more icon as highlighted in the below screen.

Remarketing Code

  • Now, select Audience manager, as highlighted in above screen.
  • Now click on “Audience Source”

Remarketing Code

  • Click on Set up Tag option, as you see in above screen.
  • After clicking, you will two options:
    • Collect standard data available from this data source: This will collect website visit data only.
    • Collect specific attributes or parameters to personalize ads: In this option, you have option to show your ads based on their activity on your site or app.

Remarketing Code

  • After the selection of 1st option, you will see this option and here you will the Google site Tag (Remarketing Code). Add this code on all website pages before </head> section.

Remarketing Code

  • But if select 2nd option, you will see more option to select:

Remarketing Code

  • They have more parameters, if you select one or multiple selection. You can select the parameters and click on Save & Continue.

Remarketing Code

  • Now you will also get the Google Site Tags or also called Remarketing code. Add this code on all website pages before </head> section.

Remarketing code

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